Food

HEALTHY SNACKING HAS MASS MARKET RETAIL APPEAL

When your brand is ticking over nicely in sports specialist outlets like Wiggle, Sigma….. reaching your core loyalists in their ‘healthier living’ heartland, it’s easy to lose sight of the fact that every brand needs real critical mass to make real inroads, which means appealing to a diverse montage of more mainstream retail arenas.

And yet need the core messaging really be any different to broaden our beefy reach because healthier living types need to eat and drink like the rest of us which means getting their weekly shop, popping into the odd garage forecourt, visiting your nearest nationwide chain of chemists or peering into the healthier living gym that resides at your local gym.

For any retailer to survive in these cut-throat times they not only need to be able to move with the times (latest trends) but showcase an innovative edge.  It is just such an enlightened outlook that has resulted in Marks & Sparks, Ocado & Selfridges stocking Prime Bar from December 1st.

W: https://primebar.co.uk/

F: https://www.facebook.com/primesnacks/

I:    https://www.facebook.com/primesnacks/

Website by Peak Agency